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Customize URL Parameters (UTM/Google Analytics)
Customize URL Parameters (UTM/Google Analytics)
Jason Olliver avatar
Written by Jason Olliver
Updated over a week ago

Digesto allows you to append URL parameters to all links from your feed, giving you the ability to easily add parameters to URLs so you can track Custom Campaigns in Google Analytics or in your preferred analytics tool.

You can access this feature in the Email section of your Digest editor, under "Advanced Settings."


Under "Options" look for URL Parameters. Turn the feature on, specify your domain name, and adjust the parameters to best fit your needs. Digesto prepopulates the parameters with default values, but feel free to adapt them to your needs.

Default value is set to:

utm_source=Marketo&utm_medium=Email&utm_campaign={{digest_name}}-{{digest_send_date}}

Whereby:
{{digest_name}} = Name of your Digest (at top of Digest editor page).
{{digest_send_date}} = Digest send date.

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