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Step 2 - Create Your First Digest - Personalized Delivery (Digesto One-to-One)
Step 2 - Create Your First Digest - Personalized Delivery (Digesto One-to-One)
Jason Olliver avatar
Written by Jason Olliver
Updated over 2 months ago

⚠︎ These Instructions are for Personalized Delivery method. For Standard Delivery, please see this article instead.

(Important Note: These instructions are for Digesto One-to-One only. For the regular version of Digesto, please see this article instead.)

From your Dashboard, click "Add Digest" and fill out the required fields. Note that your changes are automatically saved as you move forward so you can get back to it at anytime.

Email

  1. Name your Digest.

  2. Select "Personalized" as the delivery method.

  3. Select the dimension you will be using to send your subscribers personalized updates — i.e. either "Category" or "Author" — whichever dimension your users are able to select preferences on.

  4. Provide your RSS feed URL. This is the link to your RSS or Atom feed. Read more here.

  5. Set a Maximum Number of Posts . Enter the maximum number of posts you want to add in the email (i.e. assuming user preferences match on all posts). Ex: If you select 4, up to the most recent 4 posts will appear in the email for those who have subscribed to a category(ies) or author(s) that has a match with those 4 posts.

Then, browse our templates and select one that fits your layout. You can later customize it with your own images, logos, fonts and colors.

These templates include both the Marketo Email Template and the Digest Posts Layout. All templates are mobile optimized, fully compatible with Marketo emails (1.0 or 2.0) and covers for a multitude of usage: digest or full post, centered or left aligned, with or without post image, etc. As you select a template you will be asked to specify a workspace where the Marketo Template will be "pushed". You will use this template in step 4 as you create your Marketo Program.

...or Bring Your Own Marketo Template.

The easiest way to setup your email is to pick one of our integrated templates, but If you still prefer to use your own Marketo Template, browse the template gallery and pic a template with the "BYO Marketo" Tag. Then reach out to us at support@perkuto.com so we can make any further adjustments as necessary to ensure a match between it and Digesto.

Schedule

IMPORTANT! DO NOT RUN OR SCHEDULE YOUR CAMPAIGN FROM MARKETO
Specify your blog distribution schedule. When your Digest is active Digesto will follow that schedule to look for new content on your feed and remotely initiate the distribution of your blog email. If no new content has been published, it will just do nothing until the next scheduled time.

Marketo Settings

It's time to create your Marketo Program! Go to step 3. Once you're done, get back to the Marketo Settings and fill in the program and campaign names, the lists, and the category field in this section as follows:


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